BIGCOMMERCE CASE STUDY
The Newest Player in the Energy Game Makes its Ecommerce Debut on BigCommerce
Grabmojo.com: Providing an innovative, balanced energy solution without the hang-ups of traditional caffeinated products.
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Their BigCommerce Development Story
Their Story: Grabmojo.com
The Mojo brand scoured the globe for natural ingredients and ancient remedies to create a better way to energize. The result: the Mojo Pouch, a naturally-flavored, convenient product that gives consumers the perfect blend of balanced energy.
To promote their latest product, the Mojo team partnered with our BigCommerce design and development experts to create Grabmojo.com, an invigorating online store that captures the essence and energy of the Mojo Pouch while delivering a seamless purchase experience.
Project Overview
BigCommerce Services
General Services
- New BigCommerce Store Launch
- Custom Theme Design
- Custom Theme Development
Custom Features
- Custom Page Builder Widgets
- "Find a Store" Feature
- Product Highlight Tooltips
Best-In-Class
- Mobile Friendly
- Custom UX Enhancements
- "Base Theme"
- ThemeBridge Staging
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The Challenge: Modern UX and Backend Management
Launching a product as unique as the Mojo Pouch demands an ecommerce site that provides an equally distinctive experience. The ideal website would give visitors an impactful first impression, build their trust with pertinent product information, and guide them through the purchase process.
While emphasizing the importance of the frontend user experience, our client also recognized the significance of efficient backend management. They sought a solution allowing their team to easily update and manage the website as content or design needs evolved.
The Solution: Redesign on BigCommerce
With vibrant visuals, carefully selected imagery, and a sleek aesthetic, Grabmojo.com debuts the Mojo Pouch with style and modern functionality while leveraging the powerful customization features of the BigCommerce platform.
Highlights of the Grabmojo.com full-site project include:
- Modern, UX-friendly design that captures the energetic personality of the MojoTM brand
- “Find a Store” functionality showing customers product vendors near them
- A custom build on IntuitSolutions’ “Base Theme”
- Custom page builder widgets helping simplify site updates
Built on the ITS Base Theme, a BigCommerce Cornerstone-based Stencil theme, Grabmojo.com has a solid foundation to grow and scale their new product online. Our BigCommerce developers have dedicated 100’s of hours to optimize our theme for Page Load Speed, Accessibility, SEO, and faster updates.
"Without great partners like IntuitSolutions, BigCommerce would not be where it is today."
Dan Fertig - BigCommerce VP of Partnerships
The Process
BigCommerce Redesign
Discovery & Design
A creative and collaborative process to produce a design tailored to fit their existing company branding.
Development
Best-in-class custom BigCommerce theme development, custom systems integrations, and third-party app integrations.
Launch & Support
A coordinated launch to complete the redesign process, followed up with post launch audits and ongoing support.
A Closer Look
BigCommerce Customizations & Enhancements
Some highlights of the unique solutions implemented for GrabMojo.com
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BigCommerce UX Enhancement
Custom Page Builder Widget
The introduction of the BigCommerce page builder was a game-changing feature helping merchants customize several page elements without needing to hire a developer. With custom, pre-built components called “widgets” built into their site, the Mojo team has more control with updating their design and content without needing to touch the theme code.
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BigCommerce UX Enhancement
"Find a Store" Functionality
To ensure easy product access for customers that prefer a brick and mortar shopping experience, Grabmojo.com included “Find a Store” functionality. Powered by the Google Map API, this convenient feature enables customers to locate nearby vendors of the Mojo Pouch based on the location entered.
BigCommerce UX Enhancement
Product Highlight Tooltips
Interactive product feature tooltips allows users to click on icons that open a popup modal with more information, providing a deeper understanding of product benefits without needing to navigate away from the page. Leveraging page builder widget functionality, these tooltips are easy for the Mojo team to update.
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Launch
The Results: A Modern Ecommerce Experience for a Growing Energy Brand
By choosing BigCommerce as their ecommerce platform, Grabmojo.com secured a powerful foundation to launch their online store and fulfill their vision of creating a captivating shopping experience for their customers.
With a beautiful website that pairs a clean, modern look with dynamic functionality, Grabmojo.com has a robust ecommerce solution enhancing brand visibility and paving the way for future growth.
Looking to start or redesign your online store? Are you considering migrating to BigCommerce from another platform? We’re a team of seasoned BigCommerce designers and developers ready to help your business succeed online. Send us a message or give us a call at 866-901-4650 for a free consultation to discuss your project.